Family business – Andy answers the phones himself and delivers most orders in the south personally (deliveries in Scotland are via Cestria) with the two day sleeper van. If we are busy we use DHE to deliver as well as Andy, DHE are also a Felixstowe based family business so we never let any one down.

Established in 1983 as a traditional high street kitchen showroom selling direct to the public, Specialist Studio Kitchen Distribution (S.S.K.D.) became a distributor to the trade in 1995 supplying kitchen showrooms, builders and developers throughout East Anglia. The Selffit Internet Shop was set up in 2004 by Andy Proctor who wanted to reach a wider audience by buying direct and cutting out showroom commissions and costs.

Low overheads and buying kitchens direct from the manufacturer mean that Selffit can offer very competitive rates for online customers. Committed to quality and service, a damage free delivery with no return costs means that rates are discounted even further and savings passed onto the customer closing the high street showroom in 2005.

Andy admits the recent online success has been due to a great web site with online pricing, the kitchen manufacturer’s ability to supply one hundred percent damage free orders and his commitment to providing a personal, one to one service keeping small enough to know about every order. The rates are great and customers can order online as if they were trade therefore lowering maintenance costs and time taken to process orders.